Monday, March 9, 2009

Serial about Cereal



I made a trip to my local Marsh grocer last evening to pick up a few essentials: toothpaste, cereal, and impulse candy bars. My initial intentions were to purchase but one box of breakfast grains; Lucky Charms for my gentleman friend who is an occasional inhabitant of my zoo. The downfall to purchasing Lucky Charms, is that I tend to be the one to finish off the box of sugary goodness, and quite quickly might I add. So, in an attempt to prevent this from happening I decided to additionally purchase a cereal with a healthier twist. Looking at the vast array of cereals spread before me, I decided to go with some Special K (vanilla almond to be precise). I've had it before, I like it, and it's healthy...that's what I thought anyways. I get home and as I pulled the two boxes out of the bag I took notice of the nutritional info, and low and behold; they're damn near identical (considering calories, fat and carbs). WTF? Who hasn't seen the ridiculous Special K commercials about eating the cereal and losing weight and blah blah blah? Well F that! If I'm going to get serial about cereal as part of a healthy diet, I may as well enjoy a substantial bowl of magical deliciousness. So what have I learned here? Advertising is stupid (although obviously effective), and I might not feel quite as guilty about polishing off a bowl of LC.

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